Selected Work
Architectural Records
The documented history of our craftsmanship. Each project represents a definitive victory over operational noise.
BloomChat: The Enterprise Narrative
A unified intelligence interface for IT firm leadership. We replaced hours of manual data synthesis with real-time insight, restoring the executive presence needed to lead with conviction.
Architectural Deliverables
- Proposal architecture refined from months to hours
- Marketing spend efficiency reached 4.8x ROAS
- Client resolution speed improved by 40%
- Executive decision-making accelerated through clarity
Curate: The Preference Architecture
Redesigning the DNA of human preference matching. We transformed a fractured MVP recommendation engine into a production-grade silhouette that understands the nuance of attraction.
Architectural Deliverables
- The 'Invisible Mediator' AI for post-date feedback
- Multi-modal silhouette (Facial, Text, Tone, Values)
- Vetting efficiency improved by 95% via AI automation
- MVP refined into a definitive social silhouette
EDaters: The Technical Stewardship
A rescue operation for a digital culture. We transformed a fragile legacy prototype into a scalable gaming-focused silhouette, restoring the operational rhythm and development velocity needed for global scale.
Architectural Deliverables
- Tokenized monetization reached +140% growth
- Gamified matchmaking logic for gaming compatibility
- Infrastructure noise removed with AWS migration
- SQLite debt transitioned to Supabase PostgreSQL
Sales Velocity: The Throughput Protocol
A mid-market services company was spending $1M per month on ads but converting at 9%. We audited the sales pipeline, mapped the invisible anatomy of their calls to expose failing pathways, and built the conversational architecture that increased throughput by 80%.
Architectural Deliverables
- Discovery calls reduced from 40 to 15 minutes
- Conversion rate lifted from 9% to 14%
- 30 more calls answered per day through friction removal
- Pathway mapping, call coaching, and conversational visibility
Legal Architecture: The Recommendation Engine
A law firm's managers were drowning in 100+ active clients with no standardized process. We documented the invisible workflow, built a RAG-powered recommendation engine with a human feedback loop, and achieved over 95% adoption across every tool deployed.
Architectural Deliverables
- Non-deterministic processes made deterministic
- Human-in-the-loop eval system for continuous AI improvement
- Auto-generated documents, forms, and client communications
- One-click CRM integration and convenience-first design
Creative Sprint: The Marketing Velocity Engine
A marketing team spent 3 weeks debating every ad creative. We built a Creative Sprint pipeline that democratized asset generation, connected directly to ad platforms, and compressed the concept-to-launch cycle from 1 month to 1 week.
Architectural Deliverables
- 100 campaigns launched in 30 days, 2 went viral
- Failed tests killed within 24 hours, minimal spend wasted
- Every team member empowered to generate full campaign concepts
- Real-time analytics loop from ad platforms back to the tool